Wednesday, 19 December 2018

3D architectural rendering - "Realistic result"


It is very obvious that today's developers need realistic and highly professional visualizations to effectively achieve their marketing objectives. When you spend something on your company's budget, you should think twice and remember that the appearance of your projects is detailed and that every detail plays a crucial role in the sale of your idea or property. If the representation is cheap and seems drawn by hand, it is likely that the result is completely opposite to what you want. Do not waste your time, be sure to present your project in the most frugal and realistic way possible. There are clients who are apathetic when they do not like it or simply show dislike for the result.

3D Rendering
3D Architectural Rendering


Architectural representation is the most popular tool used to plan and develop floor plans of buildings or interior spaces. There is a wide variety of representation techniques used today and one of them is the architectural representation based on 3D technology.

Here are some uses or benefits of having a 3D architectural representation for our construction plans:

1. To announce a completed building structure or to visually provide clients with a more realistic way to present a design.

2. Completely transform the way in which any building or structure is conceptualized, designed, presented and sold in the residential and commercial real estate development sectors.

3. Quality without concessions, the precision of detail and the ability to order multiple points of view at attractive costs.

4. Customers, investors, and potential buyers feel that they can visualize the architectural design and see clearly how the building's exterior or interior space will look.

5. Visualize the structure in the most realistic way possible before construction, making the design and decoration options extremely simple and natural. You do not need to present your plan very carefully, we know that an image costs more than a thousand words, but not all images can compete successfully in the current visual communication environment and win your new client or contest. of design. The architectural representation must be ostentatious, consisting of precise details, realistic finishes, landscaping, and professional background, as well as lighting and shadows.

6. A valuable tool in the planning and design process. It allows developers to sell the concept to all major decision makers, including planners, consultants, and customers.

7. Take an aerial photograph, an eye-level view, or a ground-level photograph of existing conditions and show what your new structure or 3D simulated changes would look like along with the important changes. These can be more effective tools for one of your marketing materials or for presentations of architectural review tips. As an architect, you can help him express his preliminary concepts in a very schematic way and it is the most scrupulous way to present his project to his clients.


Architectural representations made in 3D architectural visualization are not so expensive nowadays. They are much more accessible than most representations of professional watercolors. The current decade has seen such a huge explosion of computer rendering and virtual architecture visits that we can only expect continued growth in the number of firms of architects and real estate developers who decide to take immediate advantage of what the industry is doing. The transformation of architecture can offer today.

1 comment: